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German Market Entry

We provide professional insights into the German and European market with information on legal and economic requirements and above all the marketing and sales approach to be successful in this fragmented but lucrative region.

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Why large companies should consider hiring specialized consultants (in addition to their in-house team)

When companies reach a certain size, with increasing revenue and more customers, they begin to take marketing efforts in-house. As more resources are allocated for marketing employee salaries and building out a marketing department, companies depart from using consultants to assist in these efforts. The idea is that having a fully internal department will create consistency and efficiency, but there may be a few reasons why enterprises should continue to hold a budget for consultants.
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